Govvinda TMT Sania Mirza‘s campaign with the unique hashtag #Gowin is significantly getting popular because of the pure brand objective involved in it. Our brand name, GoVVinda, features a unique double ‘VV’ that symbolizes victory. Additionally, when viewed closely, the ‘VV’ resembles a ‘W’, which stands for win. This dual representation reinforces our commitment to success and excellence.
Introducing The Fearlessness Of The Legendary Sania Mirza
Our brand Govvinda was established on the ground of a concrete foundation that provides strength and durability to the dream houses of our customers. The purpose of introducing Sania Mirza as the brand ambassador of Govvinda is to unfold the power of resilience and strength that she has shown in her entire career. This fine amalgamation of integrating Sania Mirza and her life-changing story of success with our superior quality TMT bars that withstand all the climatic disasters keeping the structure as it is.
A Perfect Blend of Sania’s Resilience And Govvinda’s Strength:
The iconic tennis player Sania Mirza, who has won multiple grand slams, tells the story of all the hurdles that she had to go through while building her career. This campaign has been crafted to blend the inspiring story of Sania with the strength and durability of our TMT bars. All over her career, she has encountered many challenges but in every situation, her parents helped her to overcome them. This has been merged with our brand tagline which says ‘Hamesha Aap Ke Saath’ and our brand philosophy, which is we give unwavering support for all situations similar to what Sania’s parents did during her early career.
Govvinda x Sania – Women Empowerment Becomes The Brand Voice:
This is the very first time a headstrong, independent, successful woman has become a TMT bar brand ambassador in India. To encourage the importance of women’s empowerment and strength we have chosen Sania Mirza as the face of the brand. Women are not behind in any sports, be it indoor or outdoor, and that inspired us to conceptualize the entire brand campaign. Similar to our Govvinda TMT bars, which strengthen a structure’s foundation and lessen the likelihood of it collapsing, this campaign celebrates the indestructible strength of individuals.
Conclusion
To conclude, we would like to request you to visit our social media pages and check out the way we have focused on the strength and resilience of Sania Mirza in our campaign. Based on this #Gowin, we are creating campaigns that highlight regular people, their hardships, and how their loved ones and parents supported them in achieving their goals—just like the brand has done for Sania.